A letter from their agent
Each agent sends their own voice memo, or none at all. Every household hears from the person they actually know.
For teams
Every agent on the team, on the fridge
Your team's past clients belong to the team. Fridge Bait sends each household a letter from the agent who sold them the house, under one team brand and one monthly invoice.
Collector: $1,499 a month for 250 homes. $6.00 a home, postage included.
One list, sorted by agent
Every agent has their own client book. You see the whole team's mailing list and who is on it before anything prints.
One invoice
Collector covers 250 homes at $6 a home with postage. Teams above 500 homes move to Atelier pricing.
Every month
Five things in every envelope
- The letterOne page in your voice
- The postcard5x7 art worth framing
- The stickerDie-cut, waterproof vinyl
- The bucket listThree house jobs, three things to do
- Your cardThe only piece with your name
The math
What one referral is worth
$8,988 a year for your plan
$7,500 from one referral
Pays for itself at 1.2 referrals a year
Your part
About five minutes a month
- 15
Voice memo
Two minutes on your month and one local tip.
- 18
Letter drafted
We turn it into one page in your voice.
- 20
You approve
Say yes, add new closings, drop anyone who moved.
- 25
Printed and stamped
Real stamps, First-Class, every envelope.
- 5
On the fridge
Kits land the first week of the month.
Questions agents ask first
Can each agent pick a different style?
Yes. Style is set per household, so an agent can send Salon to the house on the hill and Whimsy to the young family down the street.
Whose name goes on the envelope?
The team brand goes on the envelope and the card. The letter is signed by the agent who sold the home, with the brokerage name as Iowa requires.
What happens when an agent leaves?
Their client book stays with the team account. You decide who those households hear from next.
A sample kit, in your mailbox
We'll mail you a real January kit and set up a 15-minute call. Ten founding spots skip the $299 setup.